Connect to your hometown or region with a geographic domain name, such as .london, .wales, .nyc or .paris.

Geographic domain names are a great way to reach people living within a specific area with localised services, products and causes. Customers who want to support local businesses will know you're based nearby. A geographic domain name also allows you to make your regional identity part of your brand.

New businesses will often find that their desired .com domain name is already taken and that it is only possible to register a modified version. This makes it considerably less catchy, more difficult to remember and highly harmful to branding.

The new top-level domains offer a much wider variety of options, making it more likely that you will be able to align your domain with your company name. Buying a .shop, .press, .agency, .construction domain, or one of the many similar domain names, such as .sales or .rentals, for example, enables new businesses to maintain brand integrity and stand out in the competitive online market.

In order to keep your website relevant it is very important to retain your existing visitors while gaining new ones. Connecting with your peers is also essential. With new domain names like .app, .tech or .systems, you have the opportunity to build a unique presence in the online world and increase your website's relevance.

Your website can stand out from the crowd because readers and customers know what your website or business is all about with a simple glance at your URL.

Nowadays it's not about being a generalist; specialisation is the key.

Building your personal brand online or simply standing out from the crowd with an one-page website is very easy when you own a personal domain – your domain followed by .com, .net, etc. To personalise your domain even more, why not choose a new domain extension like .info .ceo or ..actor? It shows visitors who you are and what you do, all in just a glance.

Sport and leisure activities are all about having fun with your friends. Team up with like-minded people easily using a website that shows the fun and passion directly in its web address.

.fun, .life, .camp, or .holiday are just few of many available new domain names. They are perfectly suited for families, sports clubs, health experts, bloggers or community leaders.